SBS Studios

SBS Studios Wins Best of Show at 2010 ADDY® Awards

It was a roarin’ good time for SBS Studios at the 2010 ADDY® Awards in Jacksonville.  The gala featured a 1920’s theme, titled “Spirit of the ADDYs®,” complete with a secret hideout, and attendees dressed in full gangster and flapper garb.  The ADDY® Awards recognize the best advertising work from agencies at the local, regional and national levels, and the Jacksonville show featured work from several of the area’s top shops.  Categories spanned the gamut of media from print, television, out of home, packaging, student entries and interactive.

It was the interactive categories that SBS Studios had an opportunity to shine.  The digital creative agency took home four awards — two Gold, one Silver and Best of Show, Electronic.  The winning pieces were:

• The Maw Web Site – Gold ADDY® Award and Best of Show – Electronic – Interactive Media: Web Sites, Consumer HTML/Other – Products
• 2009 National Day Widget – Silver ADDY® Award – Interactive Media: Online, Banners/Pop-ups/Screensavers
• SBS Studios Holiday Card: Pimp My Hippo – Gold ADDY® Award – Advertising Industry Self-Promotion: Creative Services and Industry Suppliers – Interactive

“We’re ecstatic,” said SBS President and Chief Creative Officer Shane Santiago. “It’s really cool to be recognized among so many other incredible pieces of work and hugely talented agencies.”  Santiago then went on to congratulate all the other agencies and students who were honored. And while the creatives at SBS Studios are grateful for the recognition, they were especially humbled by a unique aspect of the work being recognized.

“A lot of times, winning work has the advantage of working with brands that traditionally carry a bit of cachè, whether they’re big in the local community, or a brand that’s easily recognized by the general mass audience,” Santiago explained.  ”And while we certainly have the advantage of working with some of those types of clients, it’s cool that the winning work came from relatively smaller brands in that traditional sense.  So we feel that those pieces had to work that much harder to be on the same level as those other campaigns.”

After the awards ceremony, the SBS Studios team joined the other area advertising industry professionals and students back at “Bugsy’sHideout” to celebrate and end the night that was the bee’s knees!  Check out photos from the night at the SBS Studios Flickr page.

New Year, New Beginnings

Happy New Year, everyone!  As we usher in 2010, there is no more appropriate time to be reflective of the year gone by and optimistic of the year to come.

SBS Studios made a bold move in early 2009 as we moved the studio to Jacksonville Beach, Florida.  Since then we’ve enjoyed getting settled in our sunny new home, while we continued to be lucky enough to work with clients all over the country.  We’ve brought on fantastic new talent, and continue to grow quickly and realize our vision of doing great creative work online for clients we love to work with.  Our work has even been recognized for several awards this year.

As good as 2009 was, we think 2010 is going to be even better.  We’ve made another bold move to start this year as well, as we’ve shacked up with Renaissance Creative, and are co-working out of their beautiful space.  We’re looking forward to taking advantage of the opportunities for synergy here, and contribute to the overall creative vibe.  Pics below.

So here’s to a new year, new opportunities and new beginnings.  Have a prosperous 2010 everyone!

SBS Studios Recognized for Two W3 Awards

Los Angeles, CA – (October 8, 2009) – The Winners of The 2009 W3 Awards have been announced by the International Academy of the Visual Arts today. Receiving nearly 3,000 entries, The W3 Awards honors outstanding Websites, Web Marketing, and Web Video created by some of the best interactive agencies, designers, and creators worldwide. Please visit www.w3award.com for a complete list of W3 Award Winners.

“We were incredibly impressed by the quality and creativity of this year’s entries. W3 winners continue to set the bar in Web development and design, push the limits of web advertising creativity and advance the use of web video. We are thrilled to have reviewed such a diverse and respected pool of work” said Linda Day, the executive director of the IAVA. “On behalf of the entire Academy, we congratulate this year’s W3 Award winners as they continue to advance Internet creativity and greatly contribute to the robust and ever-changing online community.”

SBS Studios was awarded two Silver awards, for their work on the Axe “Sprinkler” Rich Media banner, and their take on Friendly’s Free Ice Cream day, with an in-banner game.

“We’re so excited for the projects that we worked on to be recognized,” said SBS Chief Creative Shane Santiago.  ”It just shows that we have great clients that foster creativity.”

He added, “It’s also very cool to be considered in the same contexts as some of the other great shops out there.  These are places and people we look up to and it’s great to be mentioned in the same breath as them.”

The W3 Awards honors creative excellence on the Web, and recognizes the creative and marketing professionals behind award winning Websites, Web Video and Online Marketing programs. Simply put, the W3 is the first major Web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.

The W3 Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, advertising, and marketing firms. Please visit www.iavisarts.org for a full member list and additional information.

For more information about the W3 Awards, please visit www.w3award.com, email The W3 Awards at info@w3award.com or call (606) 326-9326.

Maw Site Gobbles Up Awards

The Horizon Interactive Awards, a leading international interactive media awards competition, announced the 2009 award winners to highlight this year’s “best of the best” in interactive media production.

SBS Studios was recognized for their excellence with a Silver award for the The Maw Web site in the Entertainment Category and a Bronze award in the Video Game category.

“We’re so excited and honored to be recognized for this prestigious award,” SBS President and Chief Creative Officer Shane Santiago said.  ”It’s humbling to even be in the same breath as some of the other studios in the competition.”

The eighth annual, international competition saw just over 2000 entries from 32 countries around world including: Australia, Belgium, Brazil, Canada, Czech Republic, China, Croatia, France, Germany, Great Britain, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Martinique, Mexico, Oman, New Zealand, Netherlands, Russia, Spain, Singapore, South Africa, Thailand, Turkey, Taiwan, Turkey, and nearly all 50 of the United States of America. An international panel of judges, consisting of industry professionals with diverse backgrounds, as well as an end user panel evaluated 19 different categories ranging from online advertising to video games. The 2009 winning entries showcase the industry’s best interactive media solutions including web sites, CDs and DVDs, online ads, video and more.

“The 2009 competition was an all new level for the competition,” said Mike Sauce – Founder of the Horizon Interactive Awards. ”The overall quality of entries was far and away the best we have ever had and judging was very competitive. Year after year, we are amazed at the level of creativity and overall technical excellence of the entries that are recognized by the competition. They truly are the best of the best!“

The Horizon Interactive Awards holds the annual competition in early spring of each year with the winners being announced in May. For more information visit the Horizon Interactive Awards at www.horizoninteractiveawards.com.

About the Horizon Interactive Awards

In its 8^th year, the Horizon Interactive Awards was created to recognize excellence in interactive media production worldwide. Since 2001, the competition has received many thousands of entries from countries around the world and nearly all 50 US States. Each year, those entries are narrowed down to the best of the best to be recognized and promoted on and international stage for their excellence. The judging process involves a Horizon Interactive Awards advisory panel, end user panel and a worldwide panel of judges consisting of industry professionals. Winning entries are dubbed the “best of the best” in the interactive media industry. For more information, visit www.horizoninteractiveawards.com.